At the Feb. 27 Content Delivery & Security Association (CDSA) Summit in London, leaders from AI dubbing company Papercup shared insights into the future of AI and the localization industry.
In the session “AI Dubbing in Action,” Papercup’s Silvia Jurado Hermida, senior account manager, and client lead Gemma O’Kane, shared use cases, discussed how the technology is improving, and provided some reality checks on the need for human involvement: the company’s technologies complement the work of people, and isn’t intended to replace them.
Papercup estimates that 99 percent of all content is “trapped” in one language, pointing to the 250 million hours of YouTube video posted every year, the 715 million monthly videos uploaded to TikTok, and the 10 billion Zoom meeting minutes logged every day.
There’s a massive opportunity for content owners with AI dubbing, allowing them to test new markets and languages, explore new distribution platforms, unlock new content types, boost marketing campaigns, and scale faster.
And humans are crucial to Papercup’s technology, with every voice beginning its life with real actors in recording studios. The company then takes those voices and enables them to speak any language, regardless of the language of the original speaker.
Voices can cross gender boundaries, and everything to the voice pitch to its range can be adjusted.
Papercup’s voice conversion, speech-to-speech technology gives trained voice actors the ability to inflect their own expressivity into a target AI voice. And the company’s automatic cross-lingual prosody transfer (XLPT) system is able to translate complex emotion, regardless of the language.
To watch the Papercup presentation, click here.
To view the Papercup slide deck, click here.
With the theme “Where AI and Localization Converge,” the Content Delivery & Security Association (CDSA) Summit in London brought together the European community to talk about key trends, challenges and the future for the localization industry.
Attendees heard from subject matter experts, academics, content creators, creatives, and their service provider partners as they delve into issues around the industry landscape following a tumultuous period, including how artificial intelligence, voice technologies, and machine learning are playing an ever-more important role, and how the adoption of smart, targeted cloud-based solutions can help achieve greater workflow efficiencies.
The CDSA Summit London was sponsored by Papercup, Red Bee, Deluxe, EIDR, Iyuno, Tech Align Group, OOONA and Voiseed.