TechCrunch News 01月10日
X says it is rolling out labels for parody accounts
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Elon Musk旗下的X社交网络将为恶搞或讽刺账号推出标签,以区别于其他账号。过去曾有用户误将此类账号内容当真,该标签在账号和帖子上均可见,目前需账号自行申请,平台后续将分享强制使用标签的细节。

😜X社交网络为恶搞讽刺账号推标签,以增透明度

📱用户需自行到设置中申请该标签

🔍平台将分享强制使用标签的细节

Elon Musk-owned social network X said today that it is rolling out labels for parody or satire accounts to differentiate them from other accounts. In the past, users, including news presenters, have mistaken posts from parody accounts as authentic statements made by real people or entities.

The company’s safety account on the platform said that the label would be visible on both accounts and posts.

“We’re rolling out profile labels for parody accounts to clearly distinguish these types of accounts and their content on our platform. We designed these labels to increase transparency and to ensure that users are not deceived into thinking such accounts belong to the entity being parodied,” it said in a post.

What Parody Label Looks like On X Image Credits: Screenshot by TechCrunch

In November, a couple of app reverse engineers pointed out that X was working on introducing such labels.

Right now, accounts have to apply the label themselves. They can do that by going to Settings and Privacy > Your account > Account information and selecting the “Parody, commentary and fan account” option.

“Parody, Fan, and Commentary (PCF) labels are selected by people on X to indicate that the account depicts another person, group, or organization in their profile to discuss, satirize, or share information about that entity. This label distinguishes these accounts to ensure they do not cause confusion for others or incorrectly imply any affiliation,” the description of the parody label reads.

The social network added that it would soon share details for when these labels become mandatory for parody accounts to include. This would be a key detail because if parody accounts don’t comply with these new rules and apply labels, the confusion amongst users to identify the autnethic source of information will still exist.

The company’s authenticity policy notes that impersonation of accounts is not allowed, but the platform allows parody, commentary, and fan accounts if they are compliant with the platform’s rules.

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