TechCrunch News 2024年11月29日
X could introduce labels for parody accounts, but enforcement might be tricky
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X平台上充斥着模仿真实人物的账号,包括政客、运动员和艺术家等。一些账号在名称中标注“模仿”,另一些则在简介中说明,导致部分用户误以为是真实账号,甚至包括新闻主播。为解决此问题,X平台正在开发一个新的标签,用于标记模仿或粉丝评论账号,以便更清晰地识别其身份。该标签将在用户资料页面和帖子下方显示“模仿账号”,降低用户混淆的可能性。然而,强制模仿账号使用该标签将是平台面临的最大挑战,因为目前X平台的真实性政策中仅要求模仿账号遵守平台规则,不得试图冒充他人散布虚假信息。新标签的推出也需要制定相关政策,确保模仿账号的合规使用。如果大量模仿账号不采用该标签,用户将面临更大的混淆。值得注意的是,X平台已为使用社交网络API自动发布更新的机器人账号添加了标签,但并非所有机器人账号都遵守规则并使用标签。

🤔X平台上存在大量模仿真实人物的账号,包括政客、运动员和艺术家等,部分用户难以区分真假账号。

🚀X平台正在开发一个新的“模仿账号”标签,计划在模仿账号的资料页面和帖子下方显示,以帮助用户识别模仿账号。

⚠️平台面临的最大挑战是强制模仿账号使用该标签,目前X平台的真实性政策仅要求模仿账号遵守平台规则,不得冒充他人散布虚假信息。

📜X平台需要制定新的政策来规范模仿账号的使用,确保新标签的有效实施,避免用户混淆。

🤖X平台已为使用API自动发布更新的机器人账号添加了标签,但并非所有机器人账号都遵守规则并使用标签。

X is filled with accounts that mimic real-life public figures, ranging from politicians to sports professionals and artists. While some accounts mention “Parody” in their display names, others mention it in their bios, leading some people to mistake them for real accounts — including news anchors.

According to a few app reverse engineers, the platform is developing a new label for parody or fan commentary accounts so they can more clearly identify themselves as parody accounts.

If the company rolls out the label, and parody accounts adopt them, users will see a “Parody account” label below the username on the profile page, and on their posts as well. This means there is less chance of someone mixing up a post from a parody account with the real person’s account.

The most difficult challenge for the platform might be forcing parody accounts to apply the label to their profiles. Currently, X has a clause for parody accounts in its Authenticity policy, asking them to be compliant with the platform’s rules of not trying to impersonate other profiles with an intent to spread misinformation.

“We allow compliant Parody, Commentary, and Fan (PCF) accounts on X only if the purpose is to discuss, satirize or share information,” the policy reads.

If the new label is rolled out, X will also need to have a policy around how satirical accounts might need to adopt the label. If a large chunk of parody accounts don’t adopt this label, users will get confused.

Notably, X already has a label for automated bot accounts that use the social network’s API to post updates automatically. However, not all bot accounts respect these rules and apply a label. There have been plenty of reports about bad actors using different automation techniques to control election-related narratives using bot accounts.

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X平台 模仿账号 标签 虚假信息 真实性
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