Zixi公司近期重新启动了其全球合作伙伴计划，旨在通过加强技术整合和加速媒体供应链生态系统的市场推广来巩固其地位。该计划目前已吸引了超过70家公司加入，其中包括内容交付与安全协会的近十家成员。新计划由Zixi新任渠道销售与合作伙伴副总裁Jonathan Low领导，通过引入技术认证、联合开发资源和协调营销支持，使计划更加结构化和协作化。这些升级旨在确保合作伙伴能够驱动联合价值创造，缩短营收时间，并通过可扩展的协作框架扩展Zixi的市场覆盖。

💡 Zixi全球合作伙伴计划的重启旨在通过加强技术集成和市场推广，来巩固其在媒体供应链生态系统中的地位。目前已有超过70家公司参与其中，显示了其广泛的吸引力。

🚀 新版计划由Jonathan Low领导，他拥有在数字媒体、广告和数据基础设施领域建立高影响力合作伙伴关系的丰富经验。该计划的改进包括引入技术认证通道、联合开发资源和协调的营销支持，以提升合作伙伴的协作性和结构化。

🎯 升级后的计划目标是帮助合作伙伴实现联合价值创造，加速产品上市和营收时间，并利用可扩展的协作框架来扩大Zixi的市场影响力，这对于日益复杂的视频广播生态系统至关重要。

🤝 Jonathan Low强调，此次计划的重新设计是基于对合作伙伴的深入倾听和反馈，旨在简化与Zixi的集成流程，促进解决方案的协同开发，共同拓展业务，并为客户提供更大价值。

Zixi, which enables live broadcast-quality video over any IP network, has relaunched its Global Partner Program, geared toward strengthening technical integrations and accelerating go-to-market efforts across the media supply chain ecosystem.

More than 70 companies are currently part of Zixi’s partner program, including nearly a dozen members of the Content Delivery & Security Association.

The updated program is being led by Jonathan Low, Zixi’s new VP of channel sales and partnerships. In a statement, Zixi said Low has aimed to make the program more structured and collaborative with the inclusion of technical certification tracks, co-development resources, and coordinated marketing support.

The upgrades aim to ensure partners can drive joint value creation, accelerate time-to-revenue, and extend Zixi’s market reach through a scalable, collaborative framework.

Low brings more than a decade of experience building high-impact partnerships in digital media, advertising, and data infrastructure. Before joining Zixi, he spent seven years at The Trade Desk, where he led global CTV data partnerships and played a key role in expanding its connected TV presence. Before that, he spent two decades working across the media supply chain in leadership and commercial roles at companies including WRN Broadcast, Arqiva, Deluxe, and GrayMeta.

“We’ve spent the past several months listening to partners and rethinking how we can best support them,” Low said. “This relaunch reflects that input, making it easier to integrate with Zixi, collaborate on solutions, drive business together, and deliver value to our mutual customers.”

Zixi CEO Marc Aldrich added: “Jonathan hit the ground running and has already made a significant impact. This new program structure is a direct result of his leadership and vision. As the video broadcast ecosystem becomes more complex, strong partnerships, interoperability, and shared innovation will be critical, and that’s exactly what this program is designed to support.”

To learn more about the Zixi Partner Program or to inquire about participation, visit zixi.com or contact partners@zixi.com.