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Brock Lesnars WWE return at SummerSlam did not go over well on social media
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职业摔角,尤其是WWE,一直擅长利用惊人的转折来吸引观众。然而,布洛克·莱斯纳(Brock Lesnar)的意外回归却引发了粉丝的强烈不满。此前,莱斯纳因涉及一项指控前CEO文斯·麦克曼(Vince McMahon)性交易的诉讼而被WWE暂时移除,相关计划也被取消。尽管莱斯纳本人目前并非案件被告,但WWE的这一举动被许多粉丝解读为无视争议,试图快速翻篇。此次回归的时机也恰逢WWE取消了与独立媒体的记者会,外界猜测此举是为了规避关于莱斯纳回归的敏感问题,显示出公司在处理负面新闻和维持公众形象方面面临的挑战。

♦️ 布洛克·莱斯纳因涉及性交易诉讼被暂时从WWE移除,但近期意外回归,引发粉丝强烈反弹。此前,一项指控前CEO文斯·麦克曼性交易的诉讼将莱斯纳牵扯其中,导致其从Royal Rumble、摔角狂热大赛计划以及游戏封面中被移除。

♦️ 尽管莱斯纳在诉讼中被提及44次,但他并非被告,也未被指控任何罪名。然而,WWE的快速回归安排与粉丝对近期争议的处理方式存在脱节,许多粉丝认为公司在处理此类事件时缺乏透明度和对受害者权益的尊重。

♦️ 莱斯纳回归的时机恰逢WWE取消了与独立媒体的记者会,外界普遍猜测此举是为了避免媒体就莱斯纳回归及相关争议进行提问。这一举动加剧了公众对WWE处理信息透明度和公关策略的质疑。

♦️ 粉丝和摔角界人士在社交媒体上表达了对莱斯纳回归的不满,认为WWE的这一决定是对近期一系列负面事件的回避,未能有效处理公司内部的信任危机,并可能损害其品牌形象。

Pro wrestling — especially WWE — has always thrived on shocking swerves to keep fans tuning in week after week. It's part Dragon Ball Z, part soap opera, and all spectacle. But based on the backlash erupting across social media, it seems there’s one swerve that isn’t sitting right with fans: the surprise return of Brock Lesnar.

Known to casual fans as the Beast Incarnate, Lesnar has spent the past year as persona non grata in the internet wrestling community. In Jan. 2024, just weeks before the Royal Rumble, former WWE employee Janel Grant filed a lawsuit alleging that then-CEO Vince McMahon coerced her into a sexual relationship and trafficked her to another executive and an "unnamed WWE wrestler." That wrestler was later identified as Lesnar. The lawsuit alleges McMahon offered sexual favors from Grant to Lesnar as a bargaining chip in ongoing contract negotiations.

In response, WWE quickly removed Lesnar from the Royal Rumble and scrapped plans for his WrestleMania XL match. He was also removed from the WWE 2K24 special edition cover and edited out of TV intro packages — effectively erased from the spotlight. It should be noted that at the time of this writing, although Lesnar was named 44 times in the suit, he is not a defendant in the case, nor has he been charged with any crime.

But now, it seems WWE is ready to move past the controversy — even if fans aren’t. At WWE's SummerSlam night two event, in what was billed as John Cena’s final SummerSlam match before retirement, Lesnar made a surprise return to confront him. While the pop from the crowd in attendance was thunderous, both fans and wrestlers online voiced frustration.

Brock Lesnar’s return to WWE programming follows a string of controversial decisions by the company over the past week. The biggest of which was WWE abruptly announcing that press conferences with independent media would no longer take place. The timing raised eyebrows, as the announcement came shortly after top WWE executive Paul “Triple H” Levesque appeared at the White House alongside President Trump for the signing of a new executive order to expand the Presidential Council on Sports, Fitness, and Nutrition.

Per Wrestling Observer Radio, journalist Dave Meltzer notes that WWE canceled the press conferences to avoid having to answer questions about Lesnar.

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布洛克·莱斯纳 WWE 文斯·麦克曼 性交易诉讼 粉丝争议
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