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Failed Automation Projects? It’s Not the Tools - It’s the Data
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许多企业在推进自动化项目时常遭遇失败或效果不佳,并非工具不足,而是数据准备不足。高达80%-90%的企业数据是非结构化的,如邮件、PDF、图像等,这成为自动化落地的真实障碍。传统的OCR、ETL和规则化方法难以有效处理这些复杂数据,而通用大语言模型也存在规模、可靠性和数据适应性问题。文章指出,专门为数据提取任务优化的、经过微调的大语言模型(LLMs)是解决非结构化数据挑战的关键,它们能高效、准确地提取信息,赋能自动化实现真正的端到端价值,构建“自主企业”的基石。

📊 **数据是自动化项目成败的关键**:文章强调,企业在推进自动化和AI项目时遇到的诸多挑战,如项目效果不佳或失败,根源往往在于数据质量而非工具本身。高达80%-90%的企业数据是非结构化的,包括文本、图像、音频等,这些数据格式的复杂性使得传统的自动化工具难以有效处理,从而限制了自动化潜力的发挥。

⚙️ **传统数据处理方法面临挑战**:传统的OCR、ICR技术在处理多样化的文档格式、字体和手写体时准确率有限,且需要大量人工干预。ETL流程虽然适用于结构化数据,但在处理非结构化数据时需要复杂的定制脚本,效率低下且容易出错。基于规则的方法则过于脆弱,易因输入变化而失效,这些都导致了自动化进程的迟滞。

💡 **通用LLM并非非结构化数据问题的万能药**:尽管大语言模型(LLMs)在理解语言方面表现出色,但通用LLM在处理大规模企业非结构化数据时面临规模限制、输出不可靠(如“幻觉”)以及缺乏对企业特定数据的训练等问题。它们不能直接替代企业级数据处理需求,而是需要与智能数据管道结合,以确保准确性和效率。

🚀 **专项AI模型是解决非结构化数据问题的答案**:文章提出,专门针对数据提取任务进行优化的、经过微调的LLMs(Purpose-built LLMs)是解决非结构化数据瓶颈的有效途径。这类模型能够深入理解文档上下文,准确提取关键信息,并以结构化格式输出,从而极大地提升了数据处理的准确性和自动化水平,使 RPA 和 AI 代理能够有效利用此前难以获取的非结构化数据。

📈 **数据就绪是构建自主企业的前提**:实现“真正自主的企业”需要以干净、结构化的数据管道为基础。企业应将数据准备视为自动化战略的先决条件,通过专门的AI模型来整理和转化非结构化数据,确保数据的一致性和可访问性。只有解决了数据问题,才能最终释放自动化工具的全部潜力,实现效率和生产力的飞跃。

How many times have you spent months evaluating automation projects—enduring multiple vendor assessments, navigating lengthy RFPs, and managing complex procurement cycles - only to face underwhelming results or outright failure?  You’re not alone. 

Many enterprises struggle to scale automation, not due to a lack of tools, but because their data isn’t ready. In theory, AI agents and RPA bots could handle countless tasks; in practice, they fail when fed messy or unstructured inputs. Studies show that 80%-90% of all enterprise data is unstructured - think of emails, PDFs, invoices, images, audio, etc. This pervasive unstructured data is the real bottleneck. No matter how advanced your automation platform, it can’t reliably process what it cannot properly read or understand. In short, low automation levels are usually a data problem, not a tool problem.

Most Enterprise Data is Unstructured

Why Agents and RPA Require Structured Data

Automation tools like Robotic Process Automation (RPA) excel with structured, predictable data - neatly arranged in databases, spreadsheets, or standardized forms. They falter with unstructured inputs. A typical RPA bot is essentially a rules-based engine (“digital worker”) that follows explicit instructions. If the input is a scanned document or a free-form text field, the bot doesn’t inherently know how to interpret it. RPA is unable to directly manage unstructured datasets; the data must first be converted into structured form using additional methods. In other words, an RPA bot needs a clean table of data, not a pile of documents.

“RPA is most effective when processes involve structured, predictable data. In practice, many business documents – such as invoices – are unstructured or semi-structured, making automated processing difficult”. Unstructured data now accounts for ~80% of enterprise data, underscoring why many RPA initiatives stall.

The same holds true for AI agents and workflow automation: they only perform as well as the data they receive. If an AI customer service agent is drawing answers from disorganized logs and unlabeled files, it will likely give wrong answers. The foundation of any successful automation or AI agent is “AI-ready” data – data that is clean, well-organized, and preferably structured. This is why organizations that invest heavily in tools but neglect data preparation often see disappointing automation ROI.

Challenges with Traditional Data Structuring Methods

If unstructured data is the issue, why not just convert it to structured form? This is easier said than done. Traditional methods to structure data like OCR, ICR, and ETL have significant challenges:

All these factors contribute to why so many organizations still rely on armies of data entry staff or manual review. McKinsey observes that current document extraction tools are often “cumbersome to set up” and fail to yield high accuracy over time, forcing companies to invest heavily in manual exception handling. In other words, despite using OCR or ETL, you end up with people in the loop to fix all the things the automation couldn’t figure out. This not only cuts into the efficiency gains but also dampens employee enthusiasm (since workers are stuck correcting machine errors or doing low-value data clean-up). It’s a frustrating status quo: automation tech exists, but without clean, structured data, its potential is never realized.

Foundational LLMs Are Not a Silver Bullet for Unstructured Data

With the rise of large language models, one might hope that they could simply “read” all the unstructured data and magically output structured info. Indeed, modern foundation models (like GPT-4) are very good at understanding language and even interpreting images. However, general-purpose LLMs are not purpose-built to solve the enterprise unstructured data problem of scale, accuracy, and integration. There are several reasons for this:

In summary, foundation models are powerful, but they are not a plug-and-play solution for parsing all enterprise unstructured data into neat rows and columns. They augment but do not replace the need for intelligent data pipelines. Gartner analysts have also cautioned that many organizations aren’t even ready to leverage GenAI on their unstructured data due to governance and quality issues – using LLMs without fixing the underlying data is putting the cart before the horse.

Structuring Unstructured Data – Why Purpose-Built Models are the answer

Today, Gartner and other leading analysts indicate a clear shift: traditional IDP, OCR, and ICR solutions are becoming obsolete, replaced by advanced large language models (LLMs) that are fine-tuned specifically for data extraction tasks. Unlike their predecessors, these purpose-built LLMs excel at interpreting the context of varied and complex documents without the constraints of static templates or limited pattern matching.

Fine-tuned, data-extraction-focused LLMs leverage deep learning to understand document context, recognize subtle variations in structure, and consistently output high-quality, structured data. They can classify documents, extract specific fields—such as contract numbers, customer names, policy details, dates, and transaction amounts—and validate extracted data with high accuracy, even from handwriting, low-quality scans, or unfamiliar layouts. Crucially, these models continually learn and improve through processing more examples, significantly reducing the need for ongoing human intervention.

McKinsey notes that organizations adopting these LLM-driven solutions see substantial improvements in accuracy, scalability, and operational efficiency compared to traditional OCR/ICR methods. By integrating seamlessly into enterprise workflows, these advanced LLM-based extraction systems allow RPA bots, AI agents, and automation pipelines to function effectively on the previously inaccessible 80% of unstructured enterprise data.

As a result, industry leaders emphasize that enterprises must pivot toward fine-tuned, extraction-optimized LLMs as a central pillar of their data strategy. Treating unstructured data with the same rigor as structured data through these advanced models unlocks significant value, finally enabling true end-to-end automation and realizing the full potential of GenAI technologies.

Real-World Examples: Enterprises Tackling Unstructured Data with Nanonets

How are leading enterprises solving their unstructured data challenges today? A number of forward-thinking companies have deployed AI-driven document processing platforms like Nanonets to great success. These examples illustrate that with the right tools (and data mindset), even legacy, paper-heavy processes can become streamlined and autonomous:

These cases underscore a common theme: organizations that leverage AI-driven data extraction can supercharge their automation efforts. They not only save time and labor costs but also improve accuracy (e.g. one case noted 99% accuracy achieved in data extraction) and scalability. Employees can be redeployed to more strategic work instead of typing or verifying data all day. The technology (tools) wasn’t the differentiator here – the key was getting the data pipeline in order with the help of specialized AI models. Once the data became accessible and clean, the existing automation tools (workflows, RPA bots, analytics, etc.) could finally deliver full value.

Clean Data Pipelines: The Foundation of the Autonomous Enterprise

In the pursuit of a “truly autonomous enterprise” – where processes run with minimal human intervention – having a clean, well-structured data pipeline is absolutely critical. A “truly autonomous enterprise” doesn’t just need better tools—it needs better data. Automation and AI are only as good as the information they consume, and when that fuel is messy or unstructured, the engine sputters. Garbage in, garbage out is the single biggest reason automation projects underdeliver.

Forward-thinking leaders now treat data readiness as a prerequisite, not an afterthought. Many enterprises spend 2–3 months upfront cleaning and organizing data before AI projects because skipping this step leads to poor outcomes. A clean data pipeline—where raw inputs like documents, sensor feeds, and customer queries are systematically collected, cleansed, and transformed into a single source of truth—is the foundation that allows automation to scale seamlessly. Once this is in place, new use cases can plug into existing data streams without reinventing the wheel.

In contrast, organizations with siloed, inconsistent data remain trapped in partial automation, constantly relying on humans to patch gaps and fix errors. True autonomy requires clean, consistent, and accessible data across the enterprise—much like self-driving cars need proper roads before they can operate at scale.

The takeaway: The tools for automation are more powerful than ever, but it’s the data that determines success. AI and RPA don’t fail due to lack of capability; they fail due to lack of clean, structured data. Solve that, and the path to the autonomous enterprise—and the next wave of productivity—opens up.

Sources:

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自动化 非结构化数据 AI模型 数据处理 LLMs
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