The Verge - Artificial Intelligences 2024年07月13日
Amazon’s AI shopping assistant rolls out to all users in the US
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亚马逊推出了AI购物助手Rufus,它可以回答关于商品的问题,比较不同的商品,并提供订单更新。Rufus使用亚马逊的产品列表信息、评论和社区问答,以及来自网络的一些信息来回答问题。你可以向Rufus询问与产品直接相关的问题,例如“这款咖啡机是否易于清洁和维护?”,也可以询问关于最佳户外扬声器的建议,甚至可以询问关于夏季派对所需产品的更笼统的问题。你还可以向Rufus询问最近订单的状态。

😁 **Rufus的功能:** Rufus可以回答关于商品的问题,比较不同的商品,并提供订单更新。它使用亚马逊的产品列表信息、评论和社区问答,以及来自网络的一些信息来回答问题。

🤔 **Rufus的局限性:** Rufus有时会提供不完整的答案,例如在回答三星Galaxy Watch 6的电池续航时间时,它只提到了关闭始终显示功能时的续航时间,而没有提及开启始终显示功能时的续航时间。

⚠️ **Rufus的潜在风险:** Rufus可以回答与购物无关的问题,例如关于美国大选的问题。这可能引发一些安全和隐私方面的担忧,因为它可能会将用户引导到某些特定的网站或产品。

💡 **Rufus的未来发展:** Rufus目前仍处于测试阶段,亚马逊可能会在未来对其进行改进,例如添加更多的功能和改进其答案的准确性。

🎉 **Rufus的优势:** Rufus可以帮助用户更好地了解亚马逊的产品,并更轻松地购物。它可以为用户提供更个性化的购物体验,并提高用户的购物效率。

🚧 **Rufus的挑战:** Rufus需要克服一些挑战,例如如何确保其答案的准确性和完整性,以及如何避免用户被引导到某些特定的网站或产品。

🚀 **Rufus的潜力:** Rufus具有很大的潜力,它可以成为亚马逊的一个重要的工具,帮助用户更好地了解亚马逊的产品,并更轻松地购物。

🤔 **Rufus的展望:** 随着人工智能技术的不断发展,Rufus可能会变得更加智能,并能够提供更全面的服务。

🌟 **Rufus的未来:** Rufus可能会成为亚马逊的一个重要的工具,帮助用户更好地了解亚马逊的产品,并更轻松地购物。

Image: Amazon

Amazon’s AI shopping assistant, Rufus, is rolling out to all users in the US on Amazon’s mobile app. You can pull up the shopping assistant by tapping the orange and blue icon in the right corner of the app’s navigation bar, where Rufus can answer questions, draw comparisons between items, and give you updates on your order.

Amazon first introduced Rufus in February but only made it available to a small group of users. Rufus uses Amazon’s product listing details, reviews, and community Q&As, along with some information from the web, to inform its answers.

Image: Amazon

You can ask the tool things directly related to a product, like “Is this coffee maker easy to clean and maintain?” as well as recommendations about the best outdoor speaker or even more general questions about the products you might need for a summer party. You can also ask Rufus for the status of a recent order.

After updating my Amazon app, I got to try Rufus for myself. I navigated to the Samsung Galaxy Watch 6 I’ve been eyeing and found the Rufus automatically surfaces some questions, like “How long does the battery last on a single charge?” While it came up with the answer (40 hours), it failed to mention that this is only true with always-on display turned off (otherwise, it’s around 30 hours).

Image: The Verge
It’s pretty easy to get Rufus off the topic of shopping.

I also found that you can use it to answer questions completely unrelated to shopping, such as the US elections. When asking about the candidates’ key issues, Rufus referred me to Amazon search results containing books on abortion rights and gun control. It also provided me with detailed information about President Joe Biden’s stance on gun control when asked, while linking me to Amazon search results containing gun safety locks and biometric gun safes.

That’s a little bit concerning for a chatbot that’s just been made available to everyone. It is still in beta, though, so guardrails on certain topics like the election may not be fully refined yet.

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亚马逊 AI 购物助手 Rufus
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