Target将在2025年7月6日至12日举办Circle Week促销活动，与亚马逊Prime Day正面竞争。Target Circle Week是Target会员专属活动，面向加入Target Circle（免费）和Target Circle 360（付费）的顾客。Circle 360会员可提前一天享受优惠。促销期间，Target将提供涵盖各个品类的折扣，最高可达50%。同时，每天还将推出“每日特惠”活动，包括Target礼品卡折扣等。学生群体也有专属优惠。多家零售商也将在同期推出促销活动，争夺市场份额。

🗓️ Target Circle Week将于2025年7月6日至12日举行，与亚马逊Prime Day同期竞争，为期一周的促销活动。

🎁 Target Circle Week是Target会员专属活动，顾客需加入免费的Target Circle或付费的Target Circle 360才能享受优惠。

🏷️ Target Circle 360会员可提前一天（7月5日）获得优惠。新注册会员的首个当日达订单可享受50美元优惠。

💰 Target Circle Week将提供涵盖多个品类的折扣，折扣高达50%。

🎉 促销期间，每天将推出“每日特惠”活动，包括Target礼品卡折扣等。Target Circle会员中的大学生将获得一次性全场20%的折扣。

UPDATE: Jul. 1, 2025, 10:02 a.m. EDT We've updated this story to add more details about Target's upcoming Circle Week deals and Circle 360 promos.

After letting Amazon Prime Day hog the spotlight last July, Target's biggest sale of the summer will directly compete with it in 2025. The bullseye retailer has announced its plans to host a Circle Week event from Sunday, July 6 to Saturday, July 12, bookending Prime Day by 72 hours. (It's slated for July 8 to 11 in 2025, making it the longest Prime Day on record.)

Like Amazon's flagship sale, Target Circle Week is a members-only affair: Its deals will be exclusive to shoppers who have joined the retailer's free Target Circle loyalty program and its premium Target Circle 360 program ($10.99/month or $99/year). The latter unlocks unlimited same-day delivery for orders of $35 or more, free two-day shipping on select items, 120-day returns, and exclusive monthly gifts and discounts.

Circle 360 members will receive early access to Target Circle Week deals starting Saturday, July 5. (We've reached out to a Target rep to confirm whether trial members are eligible.) According to a company press release, shoppers who sign up for Circle 360 anytime before the sale ends will save $50 on their first same-day delivery order, which effectively covers half of their annual membership fee. Verified teachers and students can save 50% on a yearly membership to ring in the start of back-to-school season.

Target said its top Circle Week deals will include discounts of "up to 50% off hundreds of items across every category — from school supplies and electronics to everyday essentials." Highlights include:

Up to 40% off tech and gaming gear

40% off Casaluna and Threshold bedding 

30% off select backpacks and school supplies 

"Buy two, get one free" on books, movies and music 

"Buy one, get one 50% off" select groceries

Save $10 for every $40 spent on toys 

Target also plans to offer three "Deals of the Day" each day of Circle Week. One of them will involve a 10% discount on Target gift cards — a sneaky way to save even more on Circle Week purchases.

Verified college students who are Target Circle members will receive a one-time 20% discount they can use storewide during Circle Week. (It'll stack with the sale's other deals, too.) Students can go about verifying their status on Target's website using a valid student ID, a class schedule, or a tuition receipt.

Circle Week is a recurring weeklong sale that Target runs several times a year. Its summer slot traditionally overlaps with Prime Day in mid-July, though last year, it fell the week prior.

The second week of July will be a busy one: Best Buy, Walmart, and even TikTok Shop are also hosting their own anti-Prime Day sales.