TechCrunch News 02月26日
Indonesia, Apple reach agreement to end iPhone 16 sales ban
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苹果公司与印尼政府达成协议,结束了长达五个月的iPhone 16销售禁令。此前,印尼政府因苹果未能达到本地化生产40%的要求而禁止其销售。作为回应,苹果承诺投资10亿美元在印尼建立工厂,用于生产智能手机及其他苹果设备的组件。印尼政府此前曾拒绝苹果1亿美元的投资提议,认为资金不足以授权其销售。苹果CEO库克去年曾访问印尼,表示将探讨在该国进行生产的可能性。此举是苹果在全球范围内分散供应链,减少对中国依赖的战略之一。目前,iPhone 16已在巴西、印度和中国生产,AirPods则在越南组装。

🤝 苹果公司与印尼政府达成协议,解除了此前因未能达到本地化生产要求而对iPhone 16实施的销售禁令,为苹果产品重返印尼市场铺平了道路。

🏭 苹果承诺在印尼投资10亿美元建立制造工厂,用于生产智能手机和其他苹果设备的组件,表明了苹果对印尼市场的重视和长期投入的决心。

🌍 苹果公司正在积极拓展其全球供应链,以降低对中国的依赖,目前iPhone 16已在巴西、印度和中国生产,AirPods则在越南组装,印尼工厂的建立是其多元化战略的重要一步。

Apple will be able to resume its iPhone 16 smartphone sales in Indonesia after the two sides came to an agreement, the Industry Ministry said during a press conference Wednesday, per a Reuters report.

The ban was lifted five months after Indonesia blocked the U.S. iPhone maker from selling its iPhone 16 phones in Indonesia for violating the country’s regulation mandating that domestically sold smartphones and tablets must contain at least 40% locally produced components.

In December, Apple committed to investing $1 billion in its initial factory in Indonesia. The facility will manufacture components for smartphones and other Apple devices. Indonesia declined Apple’s $100 million investment proposal in November due to insufficient funding for the country to authorize the sale of the company’s smartphones.

Agus Gumiwang Kartasasmita, Indonesia’s Industry Minister, stated that the U.S. tech giant is in the process of obtaining a local content certificate to market its devices in the country.

Apple did not immediately respond to a TechCrunch request for comment.

Last year, Tim Cook, the CEO of Apple, visited Indonesia and said that the company would explore the possibility of manufacturing in the country.

In its home country, Apple announced this week that it would invest $500 billion over the next four years in high-end manufacturing, engineering, and education, with a specific focus on artificial intelligence and chip making for AI workloads.

In recent years, Apple has broadened its supply chains to reduce its reliance on China. The iPhone 16 is currently being manufactured in Brazil, India, and China, while various AirPods models are assembled in Vietnam.

Jakarta has prohibited the sale of Google Pixel phones from Alphabet due to a similar issue — Google wasn’t using enough local components in October. According to a report, the top smartphone brands in Indonesia during the third quarter of 2024 are Oppo, Xiaomi, Transsion, Samsung, and Vivo.

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iPhone 16 印尼 本地化生产 供应链 投资
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