Published on December 1, 2024 11:50 AM GMT
How does the growth of Bluesky compare to Mastodon in 2022? Whatabout Google Plus in 2011? I can't answer this globally, but (nowthat my comment archive is up to date) I can lookat it for my immediate social network by looking at a proxy: how manyof the replies people write to my posts are on each platform?
Here's the full time period:
I've included Facebook, Google Plus, LessWrong, and Mastodon becausethose are the four platforms where I've ever had an approach ofcrossposting all my posts. [1]This is somewhat conflated by how much I've been posting, which hasvaried over this time:
You can see the impact of having small children (starting in March2014, February 2016, and June 2021). The spikes in December 2019 andFall 2022 look pretty random; just times when I happened to be writingnearly daily.
Here's comments per post:
With how unpopular and mocked Google Plus had become by its end it canbe hard to remember how popular it was when it got started, at leastin some communities. I started cross-posting to Google Plus in July2011 (firstcrosspost), which is probably right after I joined and three weeksafter it launched.Right from the start it matched Facebook, though it wasn't able tomaintain its momentum. [2]
LessWrong, by contrast, doesn't represent the growth of a newplatform: I was starting to crosspost to something that had beenaround for a decade, though with an intermediate period of stagnation.It's interesting that even though my writing is often pretty differentwhat's typically on the platform my crossposts there still get 40% asmany comments as my ones on Facebook.
Mastodon prettyclearly never took off, at least not in my communities: it follows asimilar trajectory to Google Plus, but without much engagement even atthe beginning.
I'll be curious to see what pattern Bluesky follows!
[1] For example I've cross-posted manythings to the EA Forum, but because this is an intentionalselection of posts it wouldn't be a fair comparison. I've alsoexcluded the LW posts from before I began full crossposting, for thesame reason.
[2] Sometimes people joke that G+ was a social network for Googleemployees, but that's not how it was initially: in the first sixmonths I count 69 unique commenters, of which one worked for Googleand two others (one being me) that later joined. Lots ofnon-programmers, mostly people I went to college with.
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