Published on November 27, 2024 3:40 AM GMT
It's rare that an author's interests will fully overlap with any givenreader's. You can choose to post anywhere on a spectrum between:
Narrow: pick a topic and make it your beat. People who careabout that can follow you and pretty reliably see what they're lookingfor.
Broad: write about whatever you like. Some readers will bewilling to scroll past posts on uninteresting topics, others willdecide the combination is too noisy to be worth it to them.
Current social network technology strongly favors the former: if youwrite about just one area it's much easier for algorithms to figureout who to show your posts to. And so you see a lot of advice to buildyour personal brand about an area: write about cooking, or housingpolicy, or military history.
This is very much not for me. I want to write about whatever I wantto write about, which is a lot of different things, and I've generallyjust accepted that this is a bad fit for Facebook and the other placespeople read my writing. But two exceptions:
- Julia and I have a groupfor kid stuff, because it seems to be especially polarizing.With RSS, I (and others) have single-topicfeeds.
If this were just a me problem then it wouldn't be too bad, but thisseems pretty big to me. In trying outBluesky I'm running into a bunch of accounts that post about arange of things I find variously interesting. I can decide whetherthey're worth it overall, but this is not the right choice for thetechnology to be forcing me to make.
Instead, I've longwanted a social network built around the idea that each person'sidentity and interests have many facets, and tries to match specificposts with the people that would be interested in them.
I wonder if, at a time when advances in AI are making this kind ofclassification problem easier and there's more social networkingcompetition than there has been for a while, someone might want totake this on? Perhaps Bluesky's customfeeds would be a good way to play with this?
(I don't think this can depend on people tagging their own posts,because people are generally lazy. But something based on classifyingthe post based on its content and who has liked it so far seems prettypromising.)
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