The Verge - Artificial Intelligences 2024年11月26日
Zoom 2.0 relaunches as an AI-first company without video in its name
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Zoom公司宣布将公司名称从Zoom Video Communications Inc.更改为Zoom Communications Inc.,并宣布转型为AI优先的工作平台。随着疫情带来的远程办公热潮逐渐消退,Zoom面临着来自谷歌、微软等公司的竞争,其视频会议业务增长放缓。为了应对这一挑战,Zoom推出了更全面的通信工具,包括Zoom Team Chat和Zoom Workplace,并积极探索AI技术,例如推出AI助手,旨在自动化工作流程,提升工作效率,最终目标是让用户每周只需工作四天。

🚀 **Zoom更名为Zoom Communications Inc.,正式告别“Video”**: Zoom公司宣布将公司名称从Zoom Video Communications Inc.更改为Zoom Communications Inc.,标志着其战略重点从单纯的视频会议转向更广泛的AI优先工作平台。

💼 **Zoom面临视频会议业务增长放缓,积极拓展AI应用**: 疫情期间,Zoom的视频会议业务快速增长,但随着员工回归办公室,其增长势头放缓,面临来自谷歌、微软等公司的竞争。因此,Zoom开始拓展业务范围,推出更全面的通信工具,并积极探索AI技术,以提升竞争力。

🤖 **Zoom推出AI助手,旨在自动化工作流程,提升效率**: Zoom推出AI助手2.0版本,提供总结和辅助功能,并计划将其发展为一个能够理解用户和企业知识的“数字孪生”,最终目标是实现每周工作四天,提升工作效率。

📅 **Zoom预计AI技术将助力员工每周工作四天**: Zoom CEO Eric Yuan表示,AI技术能够自动化大量工作流程,例如电话会议、发送邮件、回复短信等,从而解放员工时间,最终实现每周工作四天。

☁️ **Zoom Workplace提供一站式办公解决方案**: Zoom推出了Zoom Workplace,提供类似于谷歌和微软Office的生产力应用、企业邮箱客户端等,旨在提供一站式办公解决方案,满足用户各种工作需求。

Illustration by Alex Castro / The Verge

Zoom is changing its name from Zoom Video Communications Inc. to just Zoom Communications Inc. In a post on the company blog, Zoom Communications CEO Eric Yuan writes that Zoom is now an “AI-first work platform for human connection” that delivers “modern, hybrid work solutions.” It’s a muddy, if vague, change compared to its 2020 rise when the classic Zoom Meetings product became synonymous with video conferencing and thrived as companies were forced to transition employees to work from home.

Now, it no longer wants to be known for video as workers have returned to offices, and bigger, better-resourced competition from Google, Microsoft, and Slack offers video as a feature of the office suites companies already pay for.

By the end of 2020, Zoom’s year-over-year revenue had quadrupled, but by early 2022, the projections had changed, as Wedbush analyst Dan Ives predicted that “the work from home beneficiaries... Netflix, Facebook, Zoom, Peloton, they’ll see growth fall off a cliff.” For both Peloton and Zoom, the next few months and years have borne that out.

Zoom has fought back by launching more comprehensive communications tools, starting with Zoom Team Chat. Now, Zoom offers its own full-suite Zoom Workplace solution with Google- and Microsoft-style Office productivity apps, a business email client, and more.

Yuan said in an appearance over the summer on Decoder that:

...today we all spend a lot of time either making phone calls, joining meetings, sending emails, deleting some spam emails and replying to some text messages, still very busy. How [do we] leverage AI, how do we leverage Zoom Workplace, to fully automate that kind of work? That’s something that is very important for us.

Zoom’s AI companion 2.0 launched in October with improved summarizing and assistance tools, which he says “will translate into a fully customizable digital twin equipped with your institutional knowledge, freeing up a whole day’s worth of work and allowing you to work just four days per week.”

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Zoom AI 工作平台 视频会议 AI助手
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