UPDATE: Oct. 4, 2024, 2:15 p.m. EDT This article has been updated to reflect the early October Prime Day Fitbit deals available.
Prime Day part two, October Prime Day, Prime Big Deal Days, or whatever you choose to call it is just a few days away, but deals have been flooding in for a couple weeks. Amazon is well known for dropping deals in the days leading up to their big shopping events. One particular brand, however, chooses to wait until the official Prime Day kickoff to cut its prices: Fitbit.
While other fitness tracker and smartwatch deals are already pretty impressive, Fitbit cannot be bothered to give shoppers an early taste of Amazon Prime Day. The only Fitbit deals you'll find at Amazon ahead of the big day are from sketchy third-party sellers and we don't recommend grabbing those. Instead, we scoured the web for any reputable deals on Fitbit models we could find and came out with....two. But hey, two is better than none, right?
Here are the best (and only) early Prime Day Fitbit deals we could find. We'll be updating this list throughout the official Prime Big Deal Days shopping extravaganza, so check back if you don't see the model you're looking for just yet.
Best Fitbit deal
Why we like it
Check out our full review of the Fitbit Sense.
The Fitbit Sense, originally released in 2020, is built for wellness-focused users. The EDA Scan app detects electrodermal activity (aka a stress meter). The ECG app, which is only available in certain countries and intended for people who are 22 or older, checks heart rhythm for signs of atrial fibrillation, and the built-in GPS lets you track your runs without your phone. The battery lasts six days on a full charge, and the fast-charge function gives you a full day's worth of use after just 12 minutes of charging (up to 12 hours with GPS mode on). It's since been replaced by the Sense 2, but is still a pretty solid smartwatch — especially for this price. Save 44% ahead of Prime Big Deal Days at Woot!
Best Fitbit deal for kids
Why we like it
Just released this past spring, the Fitbit Ace LTE by Google is a smartwatch built just for kids. It helps gamify getting active by encouraging and rewarding movement and play throughout the day. Plus, it swaps screen time for physical activity, which is certainly a plus. Parents can keep tabs on their little ones by calling, texting, and voice messaging, seeing real-time locations, controlling the contact list, and restricting game access during specific times (school, homework, etc.). It's regularly $229.95, but Woot! has it on sale for only $169.99. That's 26% in savings and the lowest price we've seen.
